Save the Planet, Bring Your Checkbook
Apparently global warming is upsetting the fashion industry, because women‚Äôs magazine Marie Claire gave it the cold shoulder in its October issue.
‚ÄúHere‚Äôs to some global cooling so we get a chance to wear winter‚Äôs hot new coats,‚ÄĚ cried the subhead of the ‚ÄúChill Seekers‚ÄĚ photo spread.
Marie Claire turned a 14-page segment on ‚Äėhot‚Äô winter coats from Prada, Dior, Valentino, Calvin Klein, Miu Miu and other top designers into activism against climate change ‚Äď at least the warm kind. The total cost of the clothing featured in those pages topped $41,000 and one Dior coat that cost $17,990.
In one picture the female model sits in a $7,595 Prada ‚Äúfeather-and mohair-trimmed coat.‚ÄĚ She‚Äôs holding a ‚ÄúPreserve the world now‚ÄĚ sign as an RV sits parked and power lines stretch out behind her. In another picture, the same model oversees seven men painting a banner that appears to read ‚ÄúResistance‚ÄĚ and ‚ÄúRise Up.‚ÄĚ
Particularly dramatic was the protest photograph. A black-and-white image with the model holding a megaphone, ‚ÄúStop Global Warming‚ÄĚ painted on the street, fog meant to look like smoke or tear gas clouding the scene. The protesters held signs proclaiming: ‚ÄúSave Earth,‚ÄĚ ‚Äú[No] Plastic,‚ÄĚ and ‚ÄúBe the Change‚ÄĚ as the same menacing power lines stretch behind them.
The spread concluded with a striking image of the model Doville, wearing a ‚Äúbright statement coat‚ÄĚ while standing calf-deep in water.
But despite the alarmism embraced by the magazine, even at Marie Claire there is apparently support for the free market. The model‚Äôs bio included this question and answer: ‚ÄúIn 10 years you want to be: Rich!‚ÄĚ